To the rescue

I just learned that someone is not only knowingly using the lovely Shoeperwoman’s name for a shoe blog an associated retail website of the same name but has also applied for the UK trademark to the name “Shoeperwoman”. If she is successful in this application, this would mean that the original Shoeperwoman would no longer be able to use the name she has used for 2 years, but also that my favourite shoe site will effectively cease to exist.

So what can we do to help Shoeperwoman? (copied from her blog)

Obviously this is a source of huge concern to us, so we would welcome any support our readers and friends have to offer us, in the shape of comments, re-tweets and advice. If you are a blogger, and would like to mention this is issue on your site, I would be eternally grateful, not just for my sake, but because as I mentioned above, this is something that can happen to anyone, and it is devastating to work so hard on something for so long, only to see it put at risk like this. Also, any links back to Shoeperwoman.com (especially those using the word “Shoeperwoman” as the link text) would be a huge help to us right now as they will help cement our position in search engines and support our right to the trademark when we file our dispute.

I also want to say a big thank you to everyone who has emailed Terry and I with their support over this issue: it really means the world to us to know that we have loyal readers who will continue to support us no matter how many other ”Shoeperwomen” crop up!

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